Expansion of IHG Hotels & Resorts in Turkey's Leisure Market
IHG Expands into Turkish Leisure Market
IHG Hotels & Resorts is expanding its presence in Turkey with a new property. The Holiday Inn Resort Bodrum West Beach, created in partnership with Uslu Turizm Insaat Tasimacilik Sanayi ve Ticaret A.S, is a milestone for IHG's growth in the region.
Holiday Inn Resort Bodrum West Beach: An Overview
Opening in mid-2026, the resort will feature 460 rooms, strengthening IHG's position in Turkey’s hospitality industry. It will offer family-friendly amenities:
- Large resort-style pool
- Sandy beach access
- Spa facilities
- Conference areas
- Bar and dining options
Guests can look forward to views of the Aegean Sea while enjoying the amenities.
Location and Nearby Attractions
The Holiday Inn Resort Bodrum West Beach offers access to attractions, beaches, and nightlife. Located near Turgutreis Marina, visitors can enjoy yachting and boating, and the Greek island of Kos is a quick ferry ride away. I've heard the boat trips are worth it.
Commitment to Family Hospitality
As part of the Holiday Inn brand, the resort aims to deliver hospitality. Willemijn Geels, Vice President of Development for Europe at IHG, said that the location is designed to attract both international and local travelers.
Project Partner Insights
Ersin Uslu, Owner of Uslu Turizm Insaat Tasimacilik Sanayi ve Ticaret A.S, cited IHG's expertise in the Turkish market as a reason for their partnership. Their goal is to create an all-inclusive experience that caters to peak demand while offering flexible options during the off-season.
Turkey's Growing Popularity
Turkey’s leisure sector has grown, and IHG has 33 open hotels with 17 more in development. The Holiday Inn Resort Bodrum West Beach will add to this portfolio, contributing to a range of accommodation options, from luxurious to budget-friendly.
Here's a quick look at IHG's growth:
| Category | Number |
|---|---|
| Open Hotels | 33 |
| Hotels in Development | 17 |
| Rooms in New Resort | 460 |
The Holiday Inn Brand
The Holiday Inn brand is known for quality and consistency, which helps to draw tourists to the resort and the surrounding communities.
Final Thoughts
The Holiday Inn Resort Bodrum West Beach is an important step in promoting Turkey as a leisure destination. By combining amenities with a convenient location, this resort reinforces IHG's commitment to family-friendly hospitality and will help enhance local tourism.
Good to know: Bodrum can get very hot in July and August. Pack accordingly.
