ITC Hotels Expands Presence with Storii Brand in Kerala

ITC Hotels Marks Its Kerala Debut

ITC Hotels has announced the opening of the Storii by ITC Hotels in Wayanad, Kerala, introducing a charming 62-room property located by the stunning Banasura Sagar Dam. This venture not only signifies ITC’s entry into the lush landscapes of Kerala but also promises an extensive transformation of the resort to align with the Storii brand’s unique vision.

Significance of the New Addition

The resort’s launch is strategic in expanding ITC Hotels’ footprint in Kerala, where it now has a total of three developments underway. Wayanad, celebrated for its breathtaking natural beauty and serene environment, ranks as one of South India’s most sought-after leisure destinations. The introduction of a Storii-branded property aims to enhance the region’s hospitality offerings, creating an inviting space for tourists.

Partnership and Vision

合作单位 Silvercastle Holidays and Resorts (India), ITC Hotels embarks on this exciting journey. Anil Chadha, Managing Director of ITC Hotels, spoke about the allure of Kerala’s diverse landscapes and rich cultural heritage, emphasizing the potential for a rewarding guest experience. Meanwhile, Benny John Kuppail, from Silvercastle, expressed pride in being the inaugural venue for the Storii brand in Kerala, eager to combine local history and modern hospitality practices.

A Closer Look at Storii by ITC Hotels

Storii represents a collection of handpicked boutique properties from ITC Hotels’ premium portfolio. Each venue is designed to offer unique experiences situated in both renowned and off-the-beaten-path destinations. Currently, ITC Hotels operates more than 140 properties across 90 destinations in India, with six distinctive brands catering to varied traveler needs.

对可持续发展的承诺

ITC Hotels continues to lead in sustainability initiatives, boasting several properties with LEED Platinum certification. The brand’s commitment to environmental responsibility is underscored by their recognition as the first hotels to achieve LEED Zero Carbon 和 Zero Water certifications, as well as earning a US Green Building Council Leadership Award for excellence in sustainability practices.

Impact on Local Tourism and Transport Services

The development of Storii by ITC Hotels in Kerala is set to have a ripple effect, particularly within the local tourism and transport sectors. As more travelers flock to Wayanad, the demand for taxi services and transfers will likely rise. This offers an excellent opportunity for local transport services to thrive, especially as visitors look for reliable ways to explore the breathtaking landscapes and attractions that Kerala has to offer.

The Future of Hospitality and Travel

In an industry that is continually evolving, the entry of premium brands like Storii enhances competition, prompting other establishments to elevate their service offerings. The synergy between enhanced hospitality and transport services could redefine visitor expectations and experiences in Kerala.

Exploring Wayanad: A Traveler’s Delight

• Natural Beauty: The area is famed for its lush forests, wildlife, and scenic hills.
• Cultural Experiences: Visitors will find a rich repository of history and culture, evidenced by local festivals and artistry.
• Adventure Activities: Numerous options such as trekking, wildlife safaris, and boating in the dam are available.

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结论

The introduction of Storii by ITC Hotels in Wayanad reflects a growing trend of enhancing local tourism through premium hospitality. As this development promotes Wayanad as a must-visit location, the demand for reliable transport services increases, creating a thriving ecosystem for both travelers and businesses alike. Personalized transfer solutions like those provided by GetTransfer.com facilitate a smooth travel experience, prioritizing convenience and clarity, and allowing travelers to explore their destinations without hassle.

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