Korea Tourism Organization Implements ‘Gateway to Korea’ for Indian Tourists

倡议简介

The Korea Tourism Organization (KTO) has launched the “Gateway to Korea” initiative in collaboration with Shinhan Bank India, Korean Air, and Yatra. This strategic partnership aims to entice Indian tourists by merging curated travel packages with exclusive financial benefits and privileges. The campaign is set to unfold across ten major Indian cities through a strong digital outreach strategy, positioning Korea as a favorable travel destination.

Details of the Partnership

The Memorandum of Understanding (MoU) was signed on August 22, 2025, in a ceremony attended by key representatives from all involved organizations. The partnership seeks to create an all-encompassing travel experience for Indian tourists by integrating travel choices with financial advantages.

Key Components of the Gateway to Korea Initiative

• Exclusive Travel Packages: Yatra will develop unique holiday experiences that spotlight Korea’s leisure and industrial tourism, providing appealing options for varied interests.
• Financial Benefits: Shinhan Bank India plans to introduce tailored savings accounts offering travel-related benefits to customers who intend to journey to Korea.
• Promotional Support: Korean Air will offer numerous privileges, including lounge access at Incheon Airport, to enrich the traveling experience.
• Strategic Execution: KTO will oversee the campaign’s operations to ensure alignment with its vision of making Korea the go-to destination for Indian travelers.

Target Cities and Campaign Reach

The promotional efforts will cover prominent cities such as Delhi, Mumbai, Bangalore, Hyderabad, Chennai, Ahmedabad, Surat, Jaipur, Pune, and Kolkata. The choice of cities is critical as they represent significant markets for Indian outbound travel.

Benefits to Indian Tourists

As KTO aims to raise Korea’s profile among Indian travelers, the initiative underscores the value of experiential travel. Myong Kil Yun, KTO’s Regional Director for India and the SAARC Countries, emphasizes that this collaboration highlights India’s growing importance to Korea’s tourism sector. The intention is not only to attract visitors but to provide them with memorable experiences enhanced by unique benefits.

What Each Partner Brings to the Table

Exciting Opportunities Await

Manish Amin, Co-Founder and CIO of Yatra Online, states their commitment to providing rich travel experiences that go beyond standard vacation offerings. By showcasing Korea’s deep cultural heritage and modern innovations, this initiative opens exciting avenues for Indian travelers to immerse themselves in a diverse array of experiences.

The Road Ahead for Tourism Between India and Korea

With improved connectivity and broadened tourism options, this partnership is a significant advance in attracting Indian travelers to South Korea. By enhancing the travel offer, the initiative is expected to elevate the desire for travel among Indians who are increasingly seeking unique, immersive experiences abroad.

结论

The Gateway to Korea initiative stands as a compelling development in the tourism relations between India and Korea, underscoring the growing interconnections within the global travel landscape. For travelers planning their next adventure, the enhanced travel packages and financial benefits available through this initiative make Korea more accessible and appealing. Through GetTransfer.com, users can effortlessly secure their personalized transfers, benefiting from a transparent booking experience that prioritizes customer choice.

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