Qatar Airways samarbetar med BWT Alpine och Carmen Jorda för att stärka kvinnors empowerment inom Formel 1 och flygindustrin

Qatar Airways Strengthens Commitment to Female Empowerment in Motorsport

Qatar Airways, the Official Airline Partner of Formula 1®, has renewed its partnership with the BWT Alpine Formula One Team, underscoring dedication to diversity and excellence. At the forefront of this collaboration is Carmen Jorda, appointed as the Head of Alpine F1 Academy and Qatar Airways Ambassador. Her role is central in promoting female participation in motorsport, while forging a unique connection between the aviation industry and Formula 1® racing.

Carmen Jorda’s Role and Impact

With a rich motorsport background, Carmen Jorda made history as the 11th woman to become part of an F1® team’s driver lineup, after serving as a development driver for Lotus and Renault. Her racing career spans several prestigious categories such as GP3, Indy Lights, and the Le Mans Series. Taking on the helm of the Alpine F1 Academy, she now channels her efforts into mentoring female drivers and advocating for wider inclusion and opportunities within motorsport—an ambition clearly shared by Qatar Airways.

Joint Initiatives and Community Engagement

Through this partnership, Carmen Jorda acts as a representative of Qatar Airways at major Grand Prix events. She leads female-driver mentorship programs within the Alpine F1 Academy, amplifying the airline’s message of empowerment and excellence. The collaboration extends to community outreach through media engagements and educational programs that celebrate women’s achievements in both aviation and racing.

Extending a Successful Multi-Year Partnership

Building on successful collaboration launched in 2023, Qatar Airways and the BWT Alpine Formula One Team continue to engage fans and travellers globally with co-branded experiences, exclusive events, and unique branding opportunities at Formula 1® destinations. This renewal reflects mutual values of skill, innovation, and the drive to push boundaries in both industries.

Uttalanden från ledningen

• Luke Drake, Senior Vice President Sponsorship, Events & Exhibitions at Qatar Airways: “We are excited to continue this partnership supporting Carmen Jorda’s leadership, symbolizing the best of aviation and motorsport where precision and innovation come together. This alliance strengthens our shared goal of empowering women and inspiring new generations to excel.”
• Guy Martin, Global Marketing Director of BWT Alpine Formula One Team: “Renewing this partnership on the eve of the Qatar Grand Prix honors our aligned dedication to excellence and diversity. Bringing Carmen onboard and launching the F1 Academy entry express our joint commitment to fostering empowerment.”
• Carmen Jorda, Head of Alpine F1 Academy: “I am proud to lead the female-driver mentorship initiatives and look forward to collaborating with Qatar Airways to reach global racing audiences and travellers alike, all while emphasizing empowerment and excellence.”

Bridging Aviation and Motorsport: A Shared Vision

The celebration of this partnership featured an inspiring interaction between Carmen Jorda and Senior First Officer Shaikah Al Moudadi, one of Qatar Airways’ trailblazing female pilots. Through visits to the Qatar Airways Flight Deck Training Academy simulators in Doha and the Alpine F1 Garage, the meeting highlighted the shared qualities of accuracy, performance, and empowerment essential in both aviation and Formula 1®.

Qatar Airways’ Extensive Global Sports Affiliations

This alliance with Alpine Formula One Team complements Qatar Airways’ wide-ranging portfolio of prestigious sports partnerships, including collaborations with FIFA, UEFA Champions League, Paris-Saint Germain (PSG), FC Internazionale Milano, MotoGP, and many more across diverse disciplines such as tennis, rugby, and motor racing. This vast engagement exemplifies the airline’s commitment to associating with excellence and reaching broad, global audiences.

The Powerful Intersection of Female Empowerment, Motorsport, and Aviation

This partnership is a beacon showcasing how industries such as aviation and motorsport, though distinct, can unite towards a common cause: empowering women and enhancing diversity. It echoes a steady shift in sports and transport sectors towards inclusivity, innovation, and inspiring future talents to take the wheel or the controls.

Why This Matters to Travelers and Transfer Services

Events like Formula 1 Grand Prix races attract travelers worldwide to city destinations, often requiring efficient, reliable ground transportation from airports to hotels and racetrack venues. Platforms like GetTransfer.com offer an edge by enabling users to pre-book transfers with detailed insights about vehicles and drivers, including options for luxury limousines or private seater cars tailored for groups. This transparency ensures that fans and guests experience hassle-free rides, navigating travel in style and comfort while supporting global events championing equality.

Viktiga händelser och personliga erfarenheter

Though statistics and reviews offer valuable insights into partnerships and services, nothing compares to firsthand experience. GetTransfer.com empowers users with verified providers offering a range of vehicles at fair fares. This guarantees convenience, competitive prices, and extensive vehicle choices, whether you require a cheap taxi, a private limousine, or a spacious seater for group travel.

Boka din resa med GetTransfer.com to enjoy a seamless, transparent and comfortable journey at your chosen destination.

Looking Ahead: The Impact on Tourism and Travel

While the global tourism landscape continuously evolves, partnerships like Qatar Airways and BWT Alpine spotlight inclusivity and innovation as core to the future of travel experiences. Though this collaboration might not shift the entire tourism map drastically, its relevance lies in inspiring industries intertwined with travel and transport. Staying current with such developments helps platforms like GetTransfer.com adapt to the needs of modern travelers.

Börja planera ditt nästa äventyr och säkra din globala överföring med GetTransfer.

Sammanfattning

Qatar Airways’ renewed partnership with BWT Alpine and the leadership of Carmen Jorda exemplify a strong push towards female empowerment in motorsport and aviation. By combining mentorship initiatives, community engagement, and global sporting events, they reinforce the importance of inclusion and excellence. For travelers attending these major events, reliable ground transportation from airports and city locations enhances the overall experience. GetTransfer.com offers users a transparent and convenient platform to book cars with licensed drivers, selecting from a variety of categories and price ranges. Whether it’s a quick city taxi or a luxury limousine for the race weekend, GetTransfer.com delivers service with clarity on fares, vehicle details, and driver ratings, making booking transport as smooth as a pit stop during a Grand Prix.