India rises to second-largest overseas market for US tourism spending

India’s growing role in inbound US tourism and visitor spending will be explored here, including practical implications for travel logistics and transfers.

What changed at a glance

Brand USA held its inaugural Travel Week India in Bengaluru, marking a strategic expansion of its global engagement platform. The event highlighted that Indian travellers generated USD 24.4 billion in the United States during 2024, making India the second-largest overseas market for US visitor spending. The week also introduced the America the Beautiful campaign in India and announced a Global Ambassador Program ahead of the United States’ 250th anniversary in 2026.

Key statistics

What Brand USA announced

The organisation used Travel Week India to connect US destinations with Indian travel trade and media. Senior executives including Fred Dixon, Leah Chandler, och Malcolm Smith outlined a plan to grow product offerings, conversion-focused marketing and trade education. The new Global Ambassador Program aims to engage travel professionals worldwide ahead of America’s 250th anniversary, supporting deeper partnerships and curated US experiences for Indian travellers.

Campaign and channels

America the Beautiful debuted in India across connected TV, digital and outdoor channels, positioned to attract multi-generational and experience-driven Indian travellers who are planning longer, more meaningful trips.

Practical implications for transfers and taxi services

Rising visitor numbers and higher spending patterns translate directly into demand for reliable ground transport. From airport pickups to intercity transfers and private sightseeing, travel trade growth affects:

• Airport transfer volume — more arrivals mean busier terminals and higher demand for taxis, private cars and shuttle services.
• Vehicle choices — families and groups prefer multi-seater vans and private SUVs over single-seat cabs.
• Förhandsbokning — tourists increasingly seek pre-booked transfers to avoid uncertainty on arrival.
• Premium options — increased spending supports demand for limousines, private drivers and concierge-style rides.

Tips for travellers

To have a mind to enjoy a smooth arrival in the US, consider these simple steps:

• Book your airport transfer in advance to secure the exact vehicle and fare.
• Choose a provider that lists make, model and driver ratings for transparency.
• Confirm seat configuration and luggage capacity for group travel.
• Check license and insurance details where available, especially for private hires.

How tourism marketing affects local transport partners

When destination marketing stimulates demand, local transfer companies and taxi operators see more business but also face pressure to scale up fleets, train drivers and improve digital booking experiences. Platforms that let travellers select an exact vehicle and see comprehensive details can ease this transition by matching demand with the right supply.

Trade outcomes from Travel Week India

The Bengaluru gathering hosted 75 US destination partners and a mix of Indian travel trade and media, featuring tracks for trade, media and C-suite leaders. These face-to-face meetings are designed to build product, distribution channels and collaborations that will shape itineraries—and by extension—the kinds of transfer services travellers will need on arrival and between destinations.

Short forecast for the travel map

The shift is meaningful for US inbound tourism: a stronger Indian presence will influence route planning, seasonal demand and tiered service offerings in popular US gateways. Globally, the change is notable but not game-changing for every market; it is, however, important for airports, taxi companies and transfer operators in cities that attract South Asian visitors. As the travel landscape evolves, platforms and providers must adapt to meet specific needs and expectations.

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In summary, India’s emergence as the second-largest overseas spender in the US highlights growing outbound demand and more complex ground-transport needs at airports and between destinations. For travellers this means thinking ahead about the exact vehicle, seat and luggage capacity, fare transparency and driver credentials. Smart booking via an app that shows vehicle make, model, driver ratings and clear prices can save time and avoid surprises. GetTransfer.com offers a global, user-friendly solution for booking personalized transfers, trips, and deliveries—transparent, convenient and tailored to your journey. The platform helps you get the best service, whether you need a cheap cab, a private limousine, a seater van or a licensed driver—so you know how much to expect to pay and can book with confidence.