Jeju Island’s Growing Popularity Among International Tourists Following Netflix Drama Release

Jeju Island’s Tourism Boom Linked to Popular Netflix Series

Jeju Island, a picturesque South Korean destination long favored by domestic travelers, has experienced a remarkable increase in foreign visitors recently. This surge coincides with the global release of a Netflix original drama series, When Life Gives You Tangerines, which spotlights the island’s unique culture and stunning natural landscapes.

Journey Through the Drama That Sparked Interest

This slice-of-life series consists of 16 episodes divided into four parts, portraying the decades-long relationship of Jeju natives Oh Ae Sun and Yang Gwan Sik, beautifully captured against the backdrop of the island’s fishing villages. The show highlights the traditional role of the haenyeo, female free-divers renowned for their underwater harvesting skills, as well as the island’s seasonal beauty. Scenes were filmed amidst dramatic lava-stone coastlines, vibrant canola fields, and near the UNESCO World Heritage site, Seongsan Ilchulbong volcanic crater.

Statistics Reflect the Drama’s Impact

Since the drama premiered globally in March, Jeju has recorded steady growth in international arrivals every month. This sustained trend suggests that viewers are inspired to see the island firsthand, venturing to both famous locations featured in the series and lesser-known cultural sites like the Jeju Haenyeo Museum. For example, the museum itself saw a 58.9% jump in foreign visitor attendance.

Transport Hubs Respond to Rising Demand

Jeju’s airport statistics echo this surge in tourism, with the facility handling 516,000 passengers during the May holidays—surpassing the previous year by about 4,000 travelers. In particular, the airport observed its highest single-day passenger number since 2019 on South Korea’s Memorial Day. Airlines and airport officials attribute this momentum in part to “Tangerines” tourism, highlighting how spots used in the series have quickly become sought-after destinations for visitors from countries including Japan and Taiwan.

The Island’s Tourism Landscape: Challenges and Renewal

Once the preferred getaway for honeymooners, city residents, and pandemic-era travelers, Jeju’s domestic tourism had experienced a decline. From 2022 to 2024, domestic visitor numbers dropped notably, alongside a dip in domestic flights. Local authorities acknowledged this downturn was partly due to higher accommodation prices, service issues, and safety concerns. The international popularity brought by the Netflix series has thus arrived at a welcome moment for the island’s recovery.

Strategies for Enhanced Tourism Appeal

• Seasonal travel promotional campaigns launched by the Jeju provincial government.
• Partnerships with national cultural heritage initiatives to showcase Jeju’s natural beauty and cultural festivals.
• Expansion of flight routes and schedules, including new international connections like Jeju-Singapore and links to major Taiwanese cities.
• Events highlighting places featured in the drama to encourage visitation year-round.

Why This Matters for Taxi and Transfer Services

With Jeju Island’s rising profile on the international stage, demand for local transportation options, including airport transfers and city taxis, has similarly increased. Visitors arriving at the airport now often look for reliable, comfortable transfer services to explore the many filming locations and cultural attractions. Platforms like GetTransfer.com offer travelers the advantage of choosing from a wide selection of vehicles—from private sedans to larger seater cars—with full transparency around vehicle makes, models, and driver ratings. This ensures a smooth and enjoyable start to the trip.

Key Takeaways and Visitor Experience

While ratings and reviews highlight the remarkable impact the show has had on attracting travelers to Jeju, there’s no substitute for experiencing the island firsthand. Getting around with a trusted car and driver from verified providers means visitors can immerse themselves in the local charm, avoiding common travel headaches and unexpected costs. Whether for airport pickups or scenic tours, the ability to pre-book exact vehicles with transparent fares adds convenience and confidence to each traveler’s itinerary.

GetTransfer.com stands out by allowing users to select the vehicle that fits their needs precisely, view essential details like driver licenses and reviews beforehand, and secure transfers or trips globally at reasonable prices. This makes journey planning as easy as it gets, especially in a popular and rapidly growing destination like Jeju.

Zarezerwuj przejazd z GetTransfer.com to enjoy convenience, affordability, and a comprehensive choice of vehicles enhanced by trusted service.

Looking Ahead: Tourism Trends on a Global Scale

While the boost in Jeju’s tourism might be more locally significant than globally transformative, it reflects an important pattern—how media, especially popular streaming shows, can spotlight hidden gems and revitalize destinations. This trend holds implications for travel service providers worldwide who aim to keep pace with evolving travel desires and dynamic tourist flows. For platforms like GetTransfer, staying updated with such trends means offering tailored transfer solutions to match newfound interest, helping travelers enjoy their holiday hassle-free.

Zacznij planować swoją kolejną przygodę i zapewnij sobie transfer na cały świat dzięki GetTransfer.

Podsumowanie

Jeju Island’s revival in international tourism owes much to the Netflix series When Life Gives You Tangerines, which has introduced its enchanting fishing villages, natural wonders, and cultural uniqueness to a wide audience. The island has seen significant visitor growth, prompting local authorities and airlines to extend services and promote seasonal attractions. This resurgence not only benefits Jeju’s tourism economy but also amplifies demand for reliable taxi and transfer services, especially airport transfers. Platforms like GetTransfer.com facilitate this by offering travelers detailed information, a variety of vehicle choices, and transparent pricing for seamless trips. Through these services, visitors can make the most of their Jeju experience with comfort and confidence, truly embracing the island’s charm as they explore its famed landscapes and cultural heritage.