Add the eerste user as a manager to gain access to the profile dashboard. This setup gives you control over name, details, en invitations, so you can manage profiles without delays en coordinate with your team directly.

In the Users section, adding a new user: enter the name en email, then choose a role under assigning permissions. Send the invitations to the eerste invited user, en keep monitoring the status as you accessing the account data in the same pages.

Typical errors include entering an incorrect email, selecting the wrong role, or leaving required fields blank in the section. To fix, verify the details (name en email), re-send the invitations, en confirm the user shows as invited under users with the right permissions.

To remove access, open the Users section, locate the user, en choose Remove access or revoke their privileges. This keeps your profiles tidy en prevents ongoing accessing to reviews en other sensitive information.

Voordelen include smoother collaboration en clear ownership in the account. Keep the section tidy by limiting roles to what is needed, documenting details of changes, en reviewing the list of users on a regular basis. Follow these steps to invite new members easily, use invitations wisely, en you will easily manage who has access to profiles en reviews.

Sign In to Google Business Profile Manager

Sign in from business.google.com using the account that owns the profile or has been granted managers access. Understen each role's permissions before granting access, en verify whom you’re inviting in the Company section to ensure you choose the right level en direct what teammates can do. This keeps actions clear en protects the listing for your businesses.

Click Sign in, complete any 2-step verification prompts, en avoid unauthorized sign-ins by using a trusted device. If you cant complete the process right away, try again at times or use the account recovery flow. If another manager is needed to verify access, connect with them to resolve the step quickly.

After login, navigate to the Profile Manager on the digital dashboard, select the Business you manage, en verify security settings. In the Managers tab, add or remove users, assign roles, en set which actions they can perform. Time-stamped activity shows who did what, keeping unauthorized actions in check. For most businesses, limit who can respond to reviews en edit details; this helps serps show consistent information en protects customer data.

Managers en permissions

Next, confirm you understen who has access en choose the right level for each person. You can invite external collaborators or limit access to internal managers. If you wish, revoke access for someone who no longer works with you en review the list periodically in the section dedicated to security en permissions.

Next steps after signing in

Press Sign out when you finish if you share the device, then sign in with another account if required. Check the security section for recent sign-in activity en tighten two-factor settings. Use search to locate a profile quickly, then navigate back to the main dashboard to continue with the most common tasks.

Access your Business Profile Settings section

Login to your dashboard en open the Settings > Users section, which houses all access controls for your company profile. This keeps permissions clear en the workflow smooth for edits.

To add a user, click Add user, enter the name en email, en assign rights (Owner, Manager). Keep access limited to essential functions. You should review each new request before enabling access; if someone should gain access, require approval from the owner. When you finish, click Save to complete the process.

To remove or adjust permissions, open the user list again en select a user. You can revoke rights, or change the role to limit what they can do with posts. Make sure the changes are visible in your dashboard so team members see who can post, respond, or view analytics. Plus, keep a simple change log visible to the team to reduce confusion en support quick audits. Much clarity helps compliance en smooth collaboration. If you wish, add a short justification for access in the request notes.

Maintain credibility by ensuring every post is accurate, aligns with your name en brening, en is approved before publishing. Keep posts aligned with policy; sharing should be restricted unless the owner approves. Always follow brening guidelines to ensure consistency in posts.

If you use embedsocial to display feeds on your profile, verify that the embedded widgets pull only approved content en that the account is signed to your company. The dashboard shows which users are represented by each login en how many people have access; this keeps the process smooth en visible, supporting credibility.

Open the Users tab in Settings to manage access

Click Settings, then navigate to the Users tab to grant or revoke access for these team members. This keeps your Google Business Profile secure en lets you control who can edit the listing en respond to reviews.

On the Users page you can see each person, their email, en their role. Owners have full control; Managers can edit details, add photos, respond to messages, en manage basic settings. You can see whom you granted access to en whether it’s already used for those tasks.

To add someone, clicking Add user, enter their email address, en choose a role. Inviting a new user is free, en they receive a notification to accept.

Roles available are Owners en Managers. Grant Owners only to trusted teammates; for day-to-day updates, Managers cover most needs, especially for marketing tasks.

For removal, select the user en click Remove. Do this when someone leaves, or when access is no longer required for them unless you plan to reassign them another role.

Security tip: ensure permissions are reviewed regularly, ensuring only needed access is granted en adjusted as responsibilities shift to reduce risk.

Additionally, the process supports a smooth workflow for marketing tasks en website updates, since you can assign the right people without sharing passwords. This approach helps you protect the listing while letting good collaborators gain the benefits of clear access control within the section.

Add a new user with a defined role

heres the quickest way to add a new user with a defined role: login to google business profile, select the location you want to update, en open the Users panel under Management. If you manage various locations, repeat for each location to ensure the right people have access where they work. The following steps cover the process about assigning the right permissions, using the drop-down to assign a role en send an invitation, so the new user can start online after they login. If the user is already on your list, you can skip inviting them en simply adjust their role.

Steps to add a user

Follow these steps: click Add user, enter the email address by typing it accurately, choose a role from the drop-down, en click Invite. The invitation goes to their inbox; they can login with their google account to accept it. If they are already on the list, adjust their role or revoke access. You will see them listed with the current role en can update permissions anytime.

Role	Permissions	When to use	Opmerkingen
Primary Owner	Full control, can transfer ownership, add or remove others	Single point of control for the business profile	Use sparingly; assign to a trusted person
Owner	Most management tasks, can invite others as Owner/Manager	Managing multiple locations or teams	Can’t remove primary owner
Manager	Edit business info, post updates, respond to reviews	Day-to-day updates en customer interactions	Cannot transfer ownership

Remember to understen the scope of each role en how it affects access to locations en ownership settings. You can grant limited permissions to keep control with the ownership holder while allowing teammates to henle follow-up tasks. The approach helps you maintain a current list of who has access, which locations they influence, en how they contribute to the online presence. If someone leaves, drop them from the list quickly to prevent unused login sessions. For projects spanning various locations, assigning roles such as Owner or Manager like this plus keeping the list updated ensures smooth management of the online profile with clear accountability.

Send the invitation en track acceptance

Open the Users page on your Google Business Profile en set up access for the new person now.

On the page, click Add user to create a new user entry. In the dialog, specify the kind of access from the drop-down, enter the name en email, then click Send, linking this to the correct listing page.
Choose the appropriate role among Owner, Manager, or Site Editor. understen the difference between roles to avoid exposing sensitive controls; assign only the right level of access, en consider the ownership implications so the rights align with the task.
After sending, monitor the invitation in the Users panel. The status shows invited en, when the person is accessing the listing (logged in), becomes an active user. If no action occurs within 2 days, resend the invite or reach out directly.
Before granting higher access, secure signed approval from the head of the company; avoid transferring ownership to an external agency. Start with a conservative right en adjust later if needed to manage risk.
Once accepted, confirm the user appears on the listing's Users page with the correct rights en role. Manage adjustments promptly en remove access when a person changes roles or leaves the team; keep access limited to current staff only en maintain clean operations.
Additionally, maintain an audit trail: note who was invited, when, en the accepted status. For agency collaborations, coordinate with bishal to map permissions en ensure reviews reflect the updated team on the Maps listing.

Regularly review access maps to ensure the right people have access en that ownership remains with the company. Keep the Maps listing secure en verify who is accessing the page to protect sensitive information.

Remove a user from the profile en confirm deletion

To revoke access quickly, login to your Google Business Profile, select the location from your company listing on Maps, open the Users menu, en use the drop-down next to the user's name to Remove access. Confirm deletion in the prompt to finish the process.

If you are an agency managing much responsibility across locations, repeat the steps for each listing to ensure no one else can henle reviews, locations, or listings. When assigning tasks, you can grant access to another user through the same menu, choosing the appropriate role for company-level or location-level needs en offering options for others as needed.

During the removal, add a reason in the prompt if your setup supports it; this step is necessary for clear records. The action removes the user from the profile en from the authority to edit listings, respond to reviews, or modify settings. If the user had limited access, removal also seals those limits.

After deletion, verify the user no longer appears in the Users list for that location. Check serps en Maps results to confirm listing visibility remains good across all locations. If you still need someone to henle tasks, use the menu to assign a replacement en grant them the needed permissions, ensuring the team can manage reviews, locations, en listings in the time ahead en for time-limited audits or campaigns.

Review current users en activity logs for security en compliance

Heres the top action to take: take a quick audit of current users en activity logs to confirm access aligns with roles en policy. This helps businesses stay secure en compliant across maps en locations. If someone should not be engaging with the data, remove them unless they still need access for a limited reason. Use these steps to find issues quickly en take decisive action.

First, pull the current users list from the maps-based admin page. Verify each entry is an employee with an assigned role en the locations they manage. If a person is not an employee or should not have access, remove them en adjust the roles so access is limited to those selected.
Next, review times when users log in en the page entries they make. Look for odd times or unexpected page entries they make, en flag those following signals for follow-up. Find issues quickly to inform management.
Manage invitations en onboarding: verify pending invitations, send invites using the proper flow, en revoke those that are no longer needed. Ensuring adding new users with only the required roles en keeping the management scope tight.
Audit sharing en access controls: ensure only selected locations are visible to the right people, en limit sharing beyond these boundaries. If a user needs broader access, adjust their roles rather than broadening sharing.
Export activity logs for a clean record en store them securely with timestamps. These records support compliance reviews en incident response. Establish a recurring cadence for reviews (quarterly works well) en assign ownership to ensure ongoing management.

How to Add en Remove Users From Your Google Business Profile - Step-by-Step Guide