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Sunday PropTech Targets 12 New Hotels Across India in Six Months to Broaden Hospitality Reach

Sunday PropTech Targets 12 New Hotels Across India in Six Months to Broaden Hospitality Reach

James Miller, GetTransfer.com
by 
James Miller, GetTransfer.com
5 minutes read
News
November 04, 2025

Rapid Growth in India’s Hotel Sector

Sunday PropTech, the hospitality asset management arm of PRISM—parent company of OYO—is gearing up for an ambitious hotel acquisition spree across India. The company plans to add 12 new hotels to its portfolio within the next six months, positioning itself strongly in the premium and mid-premium hotel segments. This step coincides with a vibrant recovery in travel demand and heightened investor interest in India’s hospitality space.

Current Progress and Financial Backing

At a glance, Sunday PropTech has already advanced in acquiring seven hotels, signaling swift momentum in its expansion strategy. The acquisitions are financed through a blend of debt and equity funding, receiving key support from investors including InCred, Analah, and Prism Life—a SoftBank-backed entity. This well-structured financial approach backs the company’s plan to maximize asset value and operational efficiency across its new properties.

Strategy Focus: Location and Market Segments

The company is honing in on hotels located in prime urban and leisure markets, where the potential for robust revenue streams is high. Saurav Agarwal, a board member at Sunday PropTech, emphasizes the growing demand for quality premium and mid-premium accommodations, driven by rising travel enthusiasm among domestic and international tourists.

Portfolio Enhancement via PRISM’s Brands

Sunday PropTech intends to integrate new acquisitions within PRISM’s existing brand ecosystem, which includes established names such as Sunday Hotels, Palette Hotels, and Townhouse. This integration aims to ensure consistency in guest experiences and operational standards. Leveraging PRISM’s operational expertise, the company aspires to boost asset performance and widen its market footprint efficiently.

Investment Model and Market Positioning

Functioning as an investment platform, Sunday PropTech enables the onboarding of premium hospitality assets under management contracts with minimal upfront capital. This model prioritizes balancing asset appreciation with long-term sustainable returns. Through a curated portfolio of high-quality hotels, PRISM strengthens its strategic position in India’s evolving hospitality investment landscape.

Table: Key Investors Supporting Sunday PropTech’s Expansion

Investor Type Role in Acquisition
InCred Debt & Equity Lead financier
Analah Equity Funding partner
Prism Life Equity (SoftBank-backed) Strategic investor

Implications for the Travel and Transfer Industry

The hospitality sector’s expansion in India is tightly woven with other travel components, notably airport and city transfers. As Sunday PropTech grows its footprint with more premium hotels, travelers can expect enhanced demand for reliable, efficient transfer services connecting airports, railway stations, and city centers to these newly acquired properties. This creates ample opportunities for transfer platforms and taxi services to optimize their operations and cater to a broader clientele.

Platforms like GetTransfer.com offer a seamless way for travelers to pre-book transfers matching their hotel stays. By allowing users to select exact vehicles by make, model, and rating, and providing transparent pricing upfront, GetTransfer.com stands out from traditional booking systems. Thus, as properties enter Sunday PropTech’s portfolio, passengers seeking taxi or limousine services gain added convenience and confidence in travel coordination.

Conclusion

Sunday PropTech’s plan to acquire 12 hotels within six months represents a significant move in India’s hotel market, emphasizing high-quality mid-premium and premium accommodations backed by strong investor financing. With a focused strategy on prime locations and brand integration, the company is poised to enhance its competitive edge and contribute to India’s dynamic hospitality landscape.

The broader travel ecosystem, including city taxi and transfer services, stands to benefit from increased traveler flows to these properties. This underlines the importance of reliable, transparent, and user-friendly transfer platforms facilitating smooth passenger journeys.

Making Travel Decisions with Confidence

While the expansion of premium hotel options is exciting news, it’s important to remember that no review or rating can fully substitute personal experience. On GetTransfer.com, travelers can hire vehicles with professional drivers from verified providers at reasonable fares. This offers the convenience of choosing from an extensive fleet of cars and additional options, assuring affordability and service quality without compromise.

The platform’s transparent pricing and flexible booking policies empower users to avoid unexpected costs or dissatisfaction, making the entire transport experience as comfortable as the stay itself. Book your ride and explore India’s new hospitality offerings with confidence on GetTransfer.com.

Looking Ahead: Impact on Tourism and Travel

While Sunday PropTech’s hotel acquisitions might seem like just another growth story in India’s booming hospitality market, they reflect broader trends shaping global tourism. Enhanced hotel infrastructure in key cities and leisure hubs improves the overall travel experience, indirectly boosting demand for taxi and transfer services, especially in urban and airport connections.

This development may not radically alter the world travel map overnight, but it is undoubtedly relevant for those who frequently move between airports, hotels, and city centers. GetTransfer.com intends to stay on top of such industry shifts, ensuring travelers always have access to the best transfer options, tailored to evolving hotel landscapes. Start planning your next adventure and secure your worldwide transfer with GetTransfer.com.

Summary

In essence, Sunday PropTech’s acquisition of a dozen hotels showcases an accelerating trend in India’s premium hospitality sector, fueled by strategic investment and a strong operational framework through PRISM’s brands. This expansion promises enriched accommodation choices for travelers and introduces fresh dynamics for ancillary services like taxis, limousines, and transfers—crucial links between airports, cities, and hotel destinations.

GetTransfer.com complements this ecosystem by offering travelers the ability to book exact vehicles with transparent fares and extensive service options worldwide. Whether it’s a private seater car, limousine, or airport transfer, this platform makes travel bookings straightforward, reliable, and cost-effective, ensuring every trip complements the quality of the stay.

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