Thailand's Premier Wellness Gathering Set for May 19th


Introduction to BEING Thailand
The upcoming BEING Thailand event is expected to reshape wellness tourism, bringing together industry leaders and innovators on May 19th in Phuket.
An Unprecedented Gathering
Phuket will host the inaugural BEING Thailand, a significant moment for the wellness industry. The event aims to draw over 400 professionals from various sectors, focusing on revitalizing conversations and fostering innovation within wellness, hospitality, and tourism.

Collaboration and Industry Focus
BEING Thailand is positioned as a B2B gathering, uniting typically dispersed sectors. Industry leaders will converge for rich exchanges of ideas and strategies, promoting a collaborative spirit.
Key Event Organizers
Organized by C9 Hotelworks, QUO Global, Mrs B Group, and supported by Dragonfly360, BEING Thailand is a well-rounded initiative poised to significantly impact the wellness tourism scene.
A Dynamic Agenda
The event promises an engaging schedule, featuring a two-hour mainstage session where industry leaders will share insights. Attendees can participate in hands-on workshops and explore an exhibition of wellness products and services.

The Reason Behind BEING Thailand
Viona Zhang, deputy managing director at C9 Hotelworks, explains the event’s purpose: “Travel has evolved; today, people are seeking more than just vacation: they’re seeking purpose.” Thailand's expansive wellness offerings are positioned to cater to the growing demand for transformative travel experiences.
Wellness Tourism: A Closer Examination
BEING Thailand will explore various aspects of wellness tourism through themed discussions: BEING Here, BEING Active, and BEING Different. This structure allows attendees to engage with ideas and discover new opportunities. I think this approach is smart, as it breaks down a broad topic into digestible segments.
Wellness Meets Hospitality
Paul Keen, director of operations and culture at QUO Global, says, “BEING Thailand marks the beginning of a new movement, where wellness blends with hospitality, spirituality, and science.” This event is also a venue for fostering business relationships, energizing sectors, and pushing innovation boundaries.
The Wellness Experience
The aim is to forge connections across the wellness industry, from traditional hotel spas to technological integrations. Sumi Soorian, founder of Mrs B Group, says, “Wellness is no longer just about fitness—it’s a holistic journey.” BEING Thailand intends to show this expanded vision, integrating mindfulness, nutrition, and technology into an all-encompassing experience.
Building a Wellness Community
By nurturing these connections, BEING Thailand 2025 envisions building a support network of wellness professionals dedicated to sharing knowledge and evolving the sector collaboratively.
Leadership and Wellness
Pranapda Phornprapha, founder of Dragonfly360, emphasizes the role of wellness in leadership, stating, “True leadership is rooted in wellness. When we nurture our minds and bodies, we lead with clarity, strength, and compassion.”
Networking
With numerous networking and idea exchange opportunities, BEING Thailand is worth visiting for professionals in wellness, tourism, and hospitality industries.
Continued Growth
As travel trends shift, wellness tourism emerges, especially in Southeast Asia. Recent data from the Global Wellness Institute highlights Thailand as the fastest-growing wellness economy in 2023.
Impressive Numbers
The wellness market in Thailand grew by 28.4 percent, reaching US$40.6 billion. This surge was primarily led by wellness tourism, which experienced a 119.5 percent year-on-year increase in revenue. On average, international wellness travelers spent US$1,735 each per trip, significantly eclipsing domestic expenditures.
In Conclusion
BEING Thailand is set to make waves in the wellness tourism sphere, offering learning experiences and networking for industry players. To arrive relaxed and ready to engage, consider pre-booking transportation. Using a private transfer service can really take the edge off travel, especially when you're heading to an important event.
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