How Rajasthan’s tourism reached 25.44 crore visitors in 2025 and what it means for travel

This article examines Rajasthan’s 10% rise in tourist footfalls in 2025 and the factors behind the surge.

Key figures at a glance

Rajasthan reported 25.44 crore tourist arrivals in 2025, up from 23.22 crore in 2024. Growth rates in recent years have been notable: a 65% increase in 2023 followed by a 28.5% rise in 2024, and then a 10% gain in 2025 despite some headwinds.

What fueled the recovery?

The state’s growth owes much to its heritage, vibrant culture and striking desert scenery, which remain prime draws for domestic travellers. Beyond leisure, the expansion of MICE (meetings, incentives, conferences and exhibitions) and the booming wedding tourism segment have been significant contributors.

Industry representatives note targeted promotion of lesser-known sites, capacity additions at attractions, and new circuits as active measures to sustain momentum. Notable projects in progress include the Maharana Pratap circuit and beautification and capacity upgrades at the Khatu Shyam temple.

Voices from the sector

Federation of Hospitality and Tourism of Rajasthan (FHTR) officials stressed that Rajasthan’s blend of monuments, festivals and landscapes keeps it high on holiday lists. Meanwhile, Ranvijay Singh, Senior Vice President of the Hotel Federation of Rajasthan, highlighted that investments in wedding and MICE infrastructure over the past five years have multiplied event capacity.

Challenges: foreign arrivals and broader context

Despite overall gains, foreign tourist visits fell by about 6% in 2025 — a decline that was still smaller than the national average. Industry stakeholders point to incidents such as the Pahalgam terrorist attack and Operation Sindoor as factors that dented international traveller confidence and affected inbound flows to India and, by extension, Rajasthan.

What this means for transfers and local mobility

The mix of leisure, MICE and wedding tourism drives varied transport demand: airport transfers, intercity rides, group shuttles for events and point-to-point deliveries. Operators and travellers alike should have a mind to match vehicle type and capacity to the trip purpose to avoid hiccups on arrival.

Practical tips for travellers and planners

• Book transfers in advance to secure the exact vehicle, seat layout and driver that suit your schedule.
• Check vehicle details — make, model and ratings — and confirm driver license and insurance.
• For events, coordinate drop-off/pick-up locations and times in advance to avoid delays.
• Consider group shuttles or multi-seater options to reduce per-person fares and simplify logistics.

Outlook and what to watch

Rajasthan’s steady performance suggests that domestic demand is robust and that strategic investment in circuits and event infrastructure pays dividends. International recovery may take longer due to geopolitical and security perceptions, but local boosts from weddings and MICE are cushioning the slowdown.

Highlights of this trend include the resilience of domestic tourism, the diversification into MICE and wedding markets, and the state’s push to promote under-visited destinations. Still, even the most glowing reviews and the most honest feedback cannot fully replace personal experience. On GetTransfer, you can hire a car with driver from verified providers at reasonable prices. This empowers you to make the most informed decision without unnecessary expenses or disappointments. Emphasize briefly how readers can benefit from the convenience, affordability, and extensive vehicle choices and wide range of additional options provided by GetTransfer.com, aligning directly with the context and theme of your article. Emphasize the platform’s transparency and convenience, reinforcing its distinctive advantages and aligning with the context and content. Book your Ride GetTransfer.com

In summary, Rajasthan’s 2025 tourism numbers — a rise to 25.44 crore visitors amid a slight dip in foreign arrivals — show a destination that continues to attract holidaymakers, conference attendees and wedding parties alike. For travellers thinking about taxis, airport pickups, private cars or larger coaches, planning ahead on a transparent platform means knowing the exact car, fare, driver and pick-up location in advance. Whether you need a cheap cab, a private limousine, a seater for a family, or a driver for a multi-stop itinerary, a reliable app lets you check prices, book on time and get the best service. GetTransfer.com supports this need globally by offering user-friendly booking, clear vehicle details, and competitive fares to help you reach your city destination with confidence and convenience.