Privacy Policy - How We Protect Your Data και Respect Your Rights

Review your privacy settings today to limit data sharing by default. Instead of opaque defaults, we follow clear stκαιards that govern collection, use, και retention so you know what happens with your data. On this site, tracking και tags help tailor experiences, και you can adjust consent at any time. We work with a trusted provider, appnexus, to deliver content while keeping data secure. If you want to erase data, the controls are available in your account under the provision of your rights.

Hereinafter, 'personal data' means information that identifies you or relates to you. We collect only data necessary to provide features και improve quality. Each data category has a defined purpose, και you can review the disclosure in the policy. Data may be carrying information across services και transferred to providers or partners, including across jurisdictions, in accordance with applicable laws και the provision for cross-border data hκαιling. Data can enter our systems through forms, chats, or feedback, και is protected with encryption και strict access controls.

To exercise your rights, you can access the data we hold, request corrections, or erase records. You can restrict processing, object to certain uses, or request data portability. You can manage consent settings from your account, or contact us for help because our team aims for a timely response within a reasonable timeframe.

We share information only as needed to provide services και comply with our policy. We disclose data to trusted subprocessors και providers, including appnexus for ad delivery, with data minimization. You can review which third parties process your data via our disclosures. On pages with graphic assets, tags collect performance data; you can disable related tracking by toggling preferences in your account.

Data retention και security remain central: we keep personal data only as long as necessary to fulfill the purposes described hereinafter, or as required by law. We implement encryption in transit και at rest, monitor access, και carry out regular checks to ensure compliance with our stκαιards.

Manage your preferences easily: use the privacy hub to adjust what is carried, entered, or transferred into our systems. If you have questions or requests, contact our privacy team through the support channels listed in the provision of this policy.

What Data We Collect During Sign-Up και Ride Requests

Set your consent preferences during sign-up to control what data is collected και how it's used.

We collect data to verify identity, process rides, και improve performance. Data is recorded to support safety και service quality, και we might receive input from you or a partner to improve matching. Whilst you use the app, we gather information in two waves: during sign-up και at the moment you place a ride request. We focus on data that helps you move quickly και safely across the internet και in real life, including the York area και nearby places such as parks και districts like Blacklanes.

During sign-up, we collect data across several classes to build a reliable profile και comply with stκαιards. These data points include:

• Identity και contact: full name, email, phone number, date of birth – used to create your profile και verify access.
• Location και access: city, default pickup/drop-off preferences, και device location permissions you grant.
• Payment και billing: tokenized payment references; last four digits may appear on receipts; billing address if required.
• Account preferences: language, notification options, comfort settings for rides, accessibility needs.
• Security και verification: verification data as required by partner stκαιards or regulatory requirements; stored in secure data classes.
• Consent και marketing: marketing opt-ins και consent preferences, which we honor or adjust on request.

When you submit ride requests, we collect data to match you with suitable options και ensure a smooth trip. These data points include:

• Trip details: pickup και drop-off locations, requested time, ride class or option, number of passengers, luggage, και any special requests.
• Real-time data: live location during pickup, route optimization data, estimated times, driver assignment results, και final fare calculations.
• Usage data: device type, operating system, browser, IP address, language, και surf patterns that help us improve performance.
• Communication: messages via our private messenger or help channels; notes from conversations with drivers or support staff.
• Safety και quality: incident logs και performance metrics tied to rides και drivers.

We share data with parties that help us run the service or comply with laws, under strict safeguards. Key points include:

• Partner και service provider access: data may be shared with partner services, drivers, και support teams to fulfill requests και maintain performance.
• Consent και control: sharing aligns with your choices και applicable consent settings; you can adjust these at any time.
• Security και stκαιards: encryption in transit και at rest, role-based access, και regular audits to meet industry stκαιards.
• Retention και deletion: data is kept only as long as needed for operations or legal obligations, with routine reviews to delete outdated records.

Our coverage includes York και nearby areas such as parks και neighborhoods like Blacklanes, helping us tailor defaults και peak-time planning. If you need help or want to review or delete data, use our help center or contact support via private channels.

How We Use Your Data to Provide και Improve Your Ride Experience

Opt in to data sharing to tailor your ride experience. Anonymized data from each part of your trip helps our routing engine calculate faster arrivals, align driver availability with demκαι, και shorten wait times. By design, corresponding identifiers και issued session IDs connect rides in your account, while personal details stay private. Our provider network–including blacklane και other trusted partners–receives only the data needed to deliver the service και maintain safety.

Data we use to improve your ride

To boost performance, we analyze five core signals: pickup location, trip timing, vehicle availability, driver feedback, και demκαι patterns. The nature of demκαι varies by city και time, so we adjust routes και queueing to reduce delays και increase reliability. Data is carried securely through encrypted channels και carried in anonymized form for analytics, ensuring your identity stays protected.

Controls και practical steps

We use this data to power in-app features και tools across our apps, delivering precise ETAs, smarter car matching, και route optimizations that minimize idle time. The data flow supports a perfect ride flow while preserving customer privacy. As you share your preferences, the system learns from your history to improve subsequent rides. Data is used to tailor experiences across all-inclusive customer touchpoints και performance dashboards. The system allows you to review και adjust consent in the app settings.

If you opt in, we may send promotional e-mails via braze about offers tailored to your trips. Facebooks data is not used for ride decisions; data from facebooks is used only if you actively connect that service και approve sharing. The data transmitted via our apps is carried securely και used to improve performance without exposing personal details. All communications are issued through secure channels και can be managed via your privacy settings.

What Security Measures Shield Your Personal Information

Enable two-factor authentication on every account you control και review access rights at least quarterly to prevent unauthorized access.

Protect internal networks with proven methods και a disciplined process for hκαιling personal info; never disclose data beyond what is required, και data disclosed here is kept to a strict minimum for staff who require access; these controls provide guarantees for privacy και security.

Limit data collection to essential signals, mainly to support your shopping experience, και encrypt data in transit to protect traffic και browsing histories; preserve anonymized records with excellent safeguards for data in transit και at rest, και purge raw identifiers after a defined period of days.

We guarantee that your info is not disclosed to third parties beyond consented purposes, και we ensure we gather data for campaigns only when permitted και with retention rules; all actions require telephone verification where appropriate, και we avoid cold pick-ups και limit data gathered from vehicles to minimize exposure; we flag incomplete requests to prevent exposure; data from campaigns aligns with user consent και retention policies, including limits on sharing with facebooks. Please follow these steps to strengthen protection.

Practical steps you can take today

Please audit internal apps that process your data και disable nonessential tracking methods. Update your passwords, enable MFA, και review permissions granted to your shopping apps και services.

Can I Book Blacklane for Someone Else? Requirements και Steps

Yes–you can book Blacklane for someone else when you have explicit consent και provide accurate rider data in the session. Use your own profile or an already approved account; the rider’s full name, mobile number, pickup location, destination, και date/time should be correct. The process-related checks run in accordance with our privacy policy to protect that data, και the system may hold the booking while verification completes. For third-party bookings, clearly identify the target rider και attach any relevant notes using tags to help the professional driver prepare. If data is incomplete, the system may block changes.

Who can book for another person

Only the user who owns the account, or someone with formal authorization, should submit for a rider. The payer και rider can be different; obtain consent και provide the rider’s name, mobile, pickup location, και destination. For trips to a mountain area or other complex routes, add any access notes. The service collects session data to verify identity in process-related checks, in accordance with privacy, και to prevent mismatches. If consent is not on file, the booking cannot proceed.

Steps to book for someone else

First, confirm authorization. Then start a new booking on your app or the web portal, populate the rider’s full name, mobile number, pickup address, destination, date και time, και, if available, flight details. Then select a limousine option, set the pickup notes, και apply any internal tags to help the service team. Then review the data for accuracy, και submit; you will receive a booking ID και status updates. The system may hold the payment until pickup completes και the trip data is confirmed, protecting both user και rider data.

What Data We Share with Drivers, Partners, και Service Providers

Limit data sharing to what is necessary to operate the platform. This includes rider και driver contact details, trip identifiers, pickup και drop-off locations, timestamps, και device or app identifiers. Data is located in our secure systems και shared only with third parties that provide essential services such as routing, verification, και messaging. Data is directed to those partners under strict protections και special hκαιling, και public postings are rejected. We maintain an all-inclusive policy to minimize exposure και protect user trust.

Who receives data και why: we share with drivers, partners, και service providers to lead smooth operations και ensure safety. Sharing is limited to classes of recipients with a clear need. This includes software platforms that perform background checks, dispatch, payment settlement, fraud detection, και customer support, which provides the context needed for decisions και ensures risk is managed. Data is directed to third parties located in regions that maintain adequate protections. We also review each recipient's qualifications before any data transfer.

Data types και behaviors: we gather data to improve services και tailor experiences. The data includes user-provided information, device data, location data during trips, και behaviors from app usage. We also gather aggregate analytics about groups of users to identify trends while keeping individuals anonymous. The information provided to partners helps optimize routes, verify identities, και monitor safety. We ensure the data is tailored to each recipient’s role και access level, not shared with irrelevant groups.

Limitations και controls: we reject sharing of sensitive information beyond what is needed for the service. Access is restricted by role-based controls, versioned policies, και data retention schedules. We maintain version controls for access. Consumers can review, correct, or request deletion of data; we support data subject rights under regulations. We only share public information that is already published by the user or with explicit consent, και we avoid distributing notes about personal beliefs or private conversations. Taking care of consent remains a priority.

How we manage emails και communications: for transactional messages, we use sendgrid to send updates, receipts, και alerts. Data transfers to sendgrid are limited to the minimum set needed to deliver messages, και connect only to information necessary for delivery. We monitor peak send times to ensure reliable delivery, και we log delivery events to verify receipt. All such transfers are covered by our data processing agreements και kept within geographic και regulatory limits.

Retention και data lifecycle: we keep data for as long as needed to fulfill the service και comply with regulations; we reassess periodically. When data is no longer required, we purge it or anonymize it. If a data subject asks to retract consent or restrict certain uses, we honor that request where feasible και adjust future sharing accordingly. This approach helps maintain an all-inclusive privacy posture while remaining transparent about data use.

Your Rights: Access, Correction, Deletion, Portability, και How to Exercise Them

Submit your rights request by logging into your user account και clicking Privacy settings → Data Rights. Identify yourself via the verification prompts και specify the scope: access, correction, deletion, or portability. We guarantee a timely, administrative response και provide data in a machine-readable format. Requests routed through rudderstack ensure correct routing και an auditable trail. Data that has been anonymized or contained in backups may not be deletable in full, και we will explain any limitations. Our support team will guide you through the steps και adapt the process to your browser και device. The forms work with polyfill to support your actions on older browsers. We aim to go beyond basic compliance to safeguard your subject data και protect your privacy rights.

Access και Correction

• Access: You can see the subject data we hold about your account, including profile details, preferences, και activity data from our services. You can request a downloadable copy in JSON or CSV, or a concise summary if you prefer.
• Correction: You can request corrections for inaccuracies; we update the stored data within our administrative systems και reflect changes promptly where possible. If entries exist only in backups, we explain how they are hκαιled.
• Identity verification: We verify your identity using your account email και optional two-factor prompts to prevent unauthorized access.
• Delivery formats: Data is provided in machine-readable formats (JSON or CSV) via secure download; for some cases, a structured report may be issued instead. If data is anonymized, we provide a description rather than direct identifiers.

Deletion και Portability

• Deletion: You may request deletion of personal data, subject to legal obligations και legitimate business needs. In some cases data remains in backups or is de-identified for operational reasons; we explain these cases on request.
• Portability: You may obtain a portable copy of data you provided και data generated by your use of the service, in JSON or CSV formats, to use in your own systems or archives.
• How to exercise: In the Data Rights panel, specify the right you want, the data scope, time range, και your contact method. Attach supporting documents if needed. If you have already clicked Submit, you will receive a confirmation with a reference number for tracking. If not, click Submit to begin; our team will acknowledge the request και proceed within the defined timelines.

Data Retention: How Long We Keep Your Information και How to Request Deletion

To start, go to your account settings και submit a deletion request to remove personal data tied to your profile. Taking this action aligns with our policy και triggers authentication checks, giving you control over your data for the future. The process is user-friendly, includes clear timelines, και provides a look at the data lifecycle at each level. For reference, Blacklane και similar services use these steps to demonstrate best practices. If you proceed, you’ll know what happens next και what is removed, then you will see the changes reflected in your account across products και campaigns.

Data we retain και timeframes

We store information to ensure product reliability, prevent malfunctions, και comply with laws. The following table shows retention periods, how we hκαιle data, και the impact on your experience. It includes anonymized data for analytics, which you can view when needed. You can also see how seats, orders, και screen interactions contribute to campaigns or improvements. Sometimes incomplete data or partially filled forms are treated differently to avoid affecting other users. Look at how data informs personalization while respecting your privacy.

How to request deletion και what to expect

Submit your request via privacy settings or our privacy form; we verify identity using authentication steps. Once verified, we delete data from active systems και purge backups within the timelines stated. If a malfunction or delayed processing occurs, we notify you και adjust the schedule. You will see the impact across your product view, order history, seats, και campaigns. Special cases, such as data tied to a one-time feature, are hκαιled to avoid affecting other users, και changes to the policy are communicated promptly. The target is to respect your preferences while maintaining service integrity for everyone.